The Swedish trade group Dataspelsbranchen is currently researching a new ratings system for video games – sexism ratings.
The new rating system will look at the promotion of gender equality in the video game. The planned system will examine how in-game female characters are portrayed, looking at equality and diversity. The group managed to receive 272,000 kroner (which is almost $37,000) in a grant from the Swedish government-funded Vinnova agency to move forward with the project.
Project manager Alton Albiin told Swedish publication The Local: “I do not know of any other project in the world asking this question and of course we want Sweden to be a beacon in this area.
“Of course games can be about fantasy but they can be so much more than this. They can also be a form of cultural expression – reflecting society or the society we are hoping for. Games can help us to create more diverse workplaces and can even change the way we think about things.”
This new project comes just after the recent events of the controversial GamerGate, which looked at the treatment of women in the industry.