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A24 lands studio-best opening with Alex Garland’s Civil War

April 14, 2024 by EJ Moreno

Alex Garland may have wanted to step away from directing, but A24 may lure him back in after Civil War brought in the studio’s biggest opening.

The dystopian thriller stormed the box office with $25.7 million in its debut. It has now overtaken 2018’s Hereditary, which opened in fourth place to $13.6 million.

It should be noted that Garland’s Civil War is their most expensive movie of all time, costing over $50 million and using around $20 million and then some in marketing.

Civil War was initially projected to open around the $15 million to $20 million range, but it soon began overperforming in certain marketing, leading to the word-of-mouth surge. Ironically, the film saw movement in Los Angeles, California, and El Paso, Texas, two states involved in the film’s war.

Given Civil War‘s inherently political nature, Screen Engine/Comscore’s PostTrak polled the American political parties that turned out. According to the report (per Deadline), “22% considered themselves Liberal, 19% were Democrats, and 11% considered themselves moderate. Registered Republicans (6%) and politically conservative folks (5%) showed up as a minority.”

Godzilla x Kong: The New Empire dropped to second place, adding $15.4 million in its third weekend, and Sony’s Ghostbusters: Frozen Empire rounded out the top three with $5.3 million.

SEE ALSO: Read our Civil War review here

Civil War was this weekend’s only new release, playing on premium large formats like Imax and Dolby Cinemas.

 

Filed Under: EJ Moreno, Movies, News Tagged With: A24, Alex Garland, Civil War

About EJ Moreno

EJ Moreno is a film and television critic and entertainment writer who joined the pop culture website Flickering Myth in 2018 and now serves as the executive producer of Flickering Myth TV, a YouTube channel with over 27,000 subscribers. With over a decade of experience, he is a Rotten Tomatoes-approved critic who is also part of the Critics Choice Association and GALECA: The Society of LGBTQ Entertainment Critics.

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