Hasbro’s Transformers toy line is set to take centre stage in an all-new stop-motion animated series entitled Transformers One: New Adventures.
Produced in partnership with TheSoul Publishing and launching on the official Transformers YouTube channel this Friday, January 17th, the 14-episode series takes place outside the existing Transformers canon and promises to “capture the trendiness of gaming and POV-style content, infused with bursts of action-based comedy and high-stakes drama.”
“We are delighted to give fans a new opportunity to revisit the world of Cybertron depicted in the Transformers One animated feature film,” said Alyse D’Antuono, Vice President, Global Brand Strategy and Management, Action Brands at Hasbro. “This collaborative effort with TheSoul Publishing continues to push the boundaries of the Transformers brand and reach new fans around the world. We invite you to explore this fresh perspective inspired by the movie and join us for the premiere on January 17.”
“Working with the Hasbro team on Transformers One and using our expertise in social media and stop motion animations to bring these incredible stories to an expanded global audience is an amazing opportunity for TheSoul Publishing.” said Patrik Wilkens, Vice President of Business Development at TheSoul Publishing.
Check out a selection of promotional images here…
Transformers One: New Adventures will premiere on January 17th, with new episodes bi-weekly on Fridays and Saturdays.
