Hasbro has officially announced that it is teaming with the National Football League to launch the Transformers x NFL collaboration – a line of transforming action figures that convert from football helmet to robot mode and includes the officially licensed robot characters Dallas Cowboys Starblitz, Pittsburgh Steelers Steelsmash, Green Bay Packers Tundra Prime and Kansas City Chiefs KC-59.
“Teaming Transformers up with the NFL is an extremely exciting milestone as we explore strategic and innovative ways to grow the franchise,” said Tamara Grindrod, Global Play Leader, Action Brands at Hasbro. “Transformers continues to deliver a …MORE THAN MEETS THE EYE experience for fans through epic storytelling, toys and more. This latest collaboration is a great example of how we’re connecting new and passionate fanbases with our iconic characters.”
The first wave of Transformers x NFL figures are available to pre-order now via Hasbro Pulse, priced at $24.99 apiece; check them out here…
Experience the epic combo of TRANSFORMERS robots and the NFL with the TRANSFORMERS Dallas Cowboys Starblitz toy! This 5.5-inch figure converts from robot action figure to football helmet mode in 23 steps. With intricate poseability and accessories like a mini football the figure can hold and a mini helmet that the robot figure can wear, this unique collaborative action figure makes an awesome addition to any TRANSFORMERS or NFL collection. Look for more TRANSFORMERS collectible toys (each sold separately, subject to availability) featuring favorite characters like Optimus Prime, Bumblebee, Megatron, and more to create a lineup that is — More Than Meets the Eye.
Experience the epic combo of TRANSFORMERS robots and the NFL with the TRANSFORMERS Pittsburgh Steelers Steelsmash toy! This 5.5-inch figure converts from robot action figure to football helmet mode in 23 steps. With intricate poseability and accessories like a mini football the figure can hold and a mini helmet that the robot figure can wear, this unique collaborative action figure makes an awesome addition to any TRANSFORMERS or NFL collection. Look for more TRANSFORMERS collectible toys (each sold separately, subject to availability) featuring favorite characters like Optimus Prime, Bumblebee, Megatron, and more to create a lineup that is — More Than Meets the Eye.
Experience the epic combo of TRANSFORMERS robots and the NFL with the TRANSFORMERS Green Bay Packers Tundra Prime toy! This 5.5-inch figure converts from robot action figure to football helmet mode in 23 steps. With intricate poseability and accessories like a mini football the figure can hold and a mini helmet that the robot figure can wear, this unique collaborative action figure makes an awesome addition to any TRANSFORMERS or NFL collection. Look for more TRANSFORMERS collectible toys (each sold separately, subject to availability) featuring favorite characters like Optimus Prime, Bumblebee, Megatron, and more to create a lineup that is — More Than Meets the Eye.
Experience the epic combo of TRANSFORMERS robots and the NFL with the TRANSFORMERS Kansas City Chiefs KC-59 toy! This 5.5-inch figure converts from robot action figure to football helmet mode in 23 steps. With intricate poseability and accessories like a mini football the figure can hold and a mini helmet that the robot figure can wear, this unique collaborative action figure makes an awesome addition to any TRANSFORMERS or NFL collection. Look for more TRANSFORMERS collectible toys (each sold separately, subject to availability) featuring favorite characters like Optimus Prime, Bumblebee, Megatron, and more to create a lineup that is — More Than Meets the Eye.
