George Chrysostomou on whether we could ever get to a Marvel vs DC movie… It is often thought that a Marvel vs. DC film is a long shot, with very little probability of becoming made. Many point to studio executives and/or legal issues as the main reasons as to why there is no chance that […]
How Crucial is Universe Branding to Today’s Franchises?
George Chrysostomou on the importance of the universe branding… We cannot get away from the fact that today’s cinema (and to an extent TV) is dominated by the concept of the shared universe. It seems that almost every story, film and character has to be linked in order to create a further expansive world, which […]